Growth Hacks
-
Link Building Strategies for 2024: Analysis of Effectiveness and Future Trends
Notes from CMSEO 2024The landscape of link building continues to evolve, with traditional methods showing declining effectiveness and new approaches emerging. Based on Karl Kangur’s recent presentation, this analysis examines current link building practices, their success rates, and future strategic directions for SEO professionals. Current State of Traditional Link Building The predominant link building methods – guest posts…
-
Scientific Testing in Growth Marketing: Analysis of Jared Codling’s Methodology
Notes from CMSEO 2024In a recent presentation at the Chiang Mai SEO conference, serial entrepreneur Jared Codling shared insights from his experience scaling multiple companies to $1 million ARR within 90 days. His methodology, which he terms “Growth Hacking,” centers on systematic testing and data-driven iteration. This analysis examines his approach and provides actionable frameworks for implementation. The…
-
Building a Systematic Content Reoptimization Framework: Insights from Flying Cat’s CEO
Notes from CMSEO 2024Content reoptimization has become a critical component of successful SEO strategies, yet many organizations struggle to implement it effectively. In a recent presentation, Maeva Cifuentes, CEO of Flying Cat, shared a comprehensive framework for prioritizing and systematizing content updates. This analysis examines her approach and provides actionable steps for implementation. The Case for Systematic Reoptimization…
-
Data-Driven SEO Lessons from 12+ Years of Content Strategy
Notes from CMSEO 2024Ross Hudgens, founder of Siege Media, recently shared insights from over 12 years of content marketing and SEO experience working with high-growth startups and established brands. His presentation revealed several data-backed findings that challenge common content marketing practices and suggest new approaches for 2024 and beyond. This analysis examines key findings from Hudgens’ research across…
-
Building and Selling Digital Assets: Strategic Analysis of Nick Eubanks’ Framework
Notes from CMSEO 2024The landscape of digital asset acquisition is evolving rapidly, with major SaaS companies increasingly focusing on purchasing media properties to enhance their market presence. This analysis examines Nick Eubanks’ strategic framework for building and selling digital assets, particularly in the context of SaaS acquisitions. The rising costs of traditional paid media channels have pushed companies…
-
SEO Strategy and Portfolio Management: Lessons from Professional Poker
Notes from CMSEO 2024In a revealing presentation at the Chiang Mai SEO conference, Koen Bongers, who manages six high-value websites across 15 languages generating over 70 million in revenue, shared insights on applying poker strategy principles to SEO. This analysis examines how probability-based decision making and portfolio management can enhance SEO outcomes. The Data-Driven Foundation Bongers’ approach is…
-
Technical Analysis: Unconventional HCU Recovery Using 302 Redirects – A Case Study
Notes from CMSEO 2024In a presentation at a recent SEO conference, Dejan Mladenovski shared his experience recovering a site severely impacted by Google’s Helpful Content Update (HCU). The site, which lost approximately 95% of its traffic post-HCU, achieved full traffic recovery through an unconventional technical SEO approach using 302 redirects – a method that contradicts standard SEO practices.…
-
How to Use Medium to Rank Quickly for Competitive Keywords
Ranking for competitive keywords on Google is difficult, but Medium.com offers a shortcut thanks to its high Domain Rating (DR) of 94. This SEO boost allows content to rank quickly, even for highly competitive terms. However, this strategy raises questions about long-term sustainability, especially when the author lacks traditional EEAT (Experience, Expertise, Authoritativeness, Trustworthiness) signals.…
-
Supercharge Your Digital Marketing with Claude 3.5: AI-Powered Growth Hacks
Notes from YouTube VideosClaude 3.5 Sonnet by Anthropic is an advanced AI language model that’s revolutionizing the way marketers approach their strategies. These insights are derived from Grace Leung’s recent YouTube video “Best Ways to Use Claude AI (over ChatGPT) for Digital Marketing.” Why Claude 3.5 Stands Out Before diving into the growth hacks, let’s understand what makes…
-
How Blogger Robert Schrader Makes $10k/Month Traveling in China
Notes from YouTube VideosDiscover how Robert Schrader turned his passion for travel into a $10k/month blogging business by leveraging diverse income streams and personal experiences.
-
Spencer Haws Reveals His Lucrative Strategy with Amazon’s Influencer Program
Notes from Alt-G ConferenceTL;DR: The Easy Summary The article discusses the Amazon Influencer Program, which allows influencers with a following on platforms like YouTube, TikTok, Instagram, or Facebook to create shoppable videos for products on Amazon and earn commissions on sales.Spencer Haws shares his experience with outsourcing the video creation process on Upwork, hiring video creators to review…
-
Thomas Smith: Mastering Medium for Writers and Photographers
Notes from Alt-G ConferenceTL;DR: The Easy Summary Thomas Smith, a professional photographer and writer who has been writing on Medium for over 5 years since 2019. He shares key insights about Medium, a subscription-based writing platform where users pay $5/month to access content. In March 2024, he earned over $2,000 from a single article on Medium about AI.…
-
Doug Cunnington’s Masterclass on Podcasting: Unlocking Growth and Monetization Opportunities
Notes from Alt-G ConferenceTL;DR: The Easy Summary The speaker, Doug Cunnington, passionately advocates for starting a podcast, highlighting its numerous benefits for businesses and entrepreneurs. He discusses various monetization strategies, including ad revenue, affiliate marketing, and selling one’s own products or services. Podcasting is presented as a powerful networking tool, enabling connections with experts, authors, and potential collaborators.…
-
Beyond SEO: John Dykstra’s Masterclass on Cultivating a Profitable Email Newsletter Audience
Notes from Alt-G ConferenceTL;DR: The Easy Summary The article discusses the transition from relying on SEO traffic to building an email newsletter audience for a lifestyle niche content site. The presenter, John Dykstra, shares his experience and insights on different types of newsletters, monetization strategies, subscriber acquisition methods, and key metrics to track. He emphasizes the importance of…
-
Unlocking Google Discover: Thomas Smith’s Proven Strategies for Boosting Website Traffic
Notes from Alt-G ConferenceTL;DR: The Easy Summary The article discusses Google Discover, a traffic source that can drive significant traffic to websites by displaying content tailored to users’ interests. The speaker, Thomas Smith, shares his experience and strategies for optimizing content for Discover. He emphasizes the importance of compelling headlines, engaging visuals, covering relevant entities/topics, and creating Google…
-
Flipboard Traffic Strategies: Michael Dinich’s Guide to Boosting Website Visibility
Notes from Alt-G ConferenceTL;DR: The Easy Summary Michael Dinich discusses the benefits of using Flipboard, a social media platform, to drive traffic to websites. It provides a comprehensive overview of setting up a Flipboard profile, creating and managing magazines, joining group magazines, sharing content effectively, and leveraging advanced strategies to maximize traffic from Flipboard. Key points include: The…
-
Sammie Ellard-King’s Guide to Monetizing Instagram
Notes from Alt-G ConferenceTL;DR: The Easy Summary The meeting record is a presentation by Sammie Ellard-King, the founder of Up the Gains, a personal finance business. He shares his strategies for growing an Instagram following and monetizing it through various revenue streams such as digital products, affiliate marketing, sponsorships, and coaching. Key points include creating viral content with…
-
Tony Hill on Leveraging Pinterest as an Alternative Traffic Source
Notes from Alt-G ConferenceTL;DR: The Easy Summary The article discusses a presentation by Tony Hill on leveraging Pinterest as an alternative traffic source for websites that have experienced a decline in Google traffic. Tony, an experienced online publisher, shares insights into identifying suitable content for Pinterest, optimizing Pinterest accounts and boards, creating effective pins, utilizing Pinterest Trends for…
-
Anne Moss’s Strategic Insights on Building Sustainable Engagement on Facebook
Notes from Alt-G ConferenceTL;DR: The Easy Summary Anne Moss discusses the importance of diversifying traffic sources for online businesses, particularly focusing on leveraging Facebook as a sustainable traffic source. She shared their experience and strategies for building an engaged community on Facebook pages, consistently providing valuable content that resonates with the audience’s interests and pain points.Anne emphasizes creating…
-
Gael Breton’s SEO Masterclass for 2024 Insights
Notes from YouTube VideosIn a comprehensive interview, Gael Breton, a renowned authority in the SEO world, discussed forward-looking strategies and insights for SEO in 2024. The discussion covered a broad range of topics, including link building, EAT (Expertise, Authoritativeness, Trustworthiness), topical authority, AI content, and more. Evolving Link Building Strategies Breton stressed the importance of evolving link building…
-
Nathan Gotch’s Innovative SEO Techniques for Boosting Rankings and Traffic
Notes from YouTube VideosIntroduction In a highly informative YouTube video, Nathan Gotch shares five advanced SEO techniques aimed at improving website rankings and traffic. This blog post distills his insights into clear, actionable strategies for SEO enthusiasts and professionals. The Merger Technique: Boosting Site Authority Gotch begins with the merger technique, which involves acquiring expired domains that have…
-
Dom Wells’ Inspiring Journey and Portfolio Growth Strategies
Notes from CMSEO 2023Introduction Dom Wells, the founder and CEO of Onfolio, shared his remarkable journey and insights at the Chiang Mai SEO conference. Starting as an English teacher in Taiwan who dabbled in affiliate marketing, Wells charted a path to founding and taking his company public. This blog post captures the essence of his presentation, focusing on…
-
James Norquay’s Expert Insights on SEO Growth and Innovation
Notes from CMSEO 2023Introduction In a captivating presentation, James Norquay delved into a variety of strategies for digital growth, focusing on innovative content, link acquisition tactics, and digital PR strategies. This blog post refashions his presentation into an engaging and informative read, ideal for those looking to enhance their SEO and digital marketing strategies. Growing Globally by Entering…