PPC and paid social for affiliates who actually have margin — when paid acquisition is the right answer, when SEO is, and how to know which is which.
2 posts · more coming as new playbooks land
The Pivot to Predictable Paid Traffic Summary Niels Zee, a high-earning affiliate, shared his strategy for pivoting from SEO to Google Ads after a severe algorithm update decimated his SEO traffic by 95% in September 2023. He now manages a portfolio generating approximately €2 million annually in co
Key Lessons from a Digital Marketing Panel on SEO, Ads, and Scaling Smart This meeting featured a panel discussion about digital marketing channels, focusing on Google Ads, SEO, Facebook Ads, and parasite SEO. The panelists shared insights on key differences between channels, common beginner mistake